Step 1: Preparing to Sell
Selling a home or investment property can be daunting, but it doesn’t have to be when you’re armed with useful knowledge and proper guidance. Our marketing and sales process focuses on three main fundamentals:
- Price the property correctly
- Showcase the property properly
- Get exposure
Step 2: Understanding the Market
The same data analytics our multi-million dollar real estate developer clients seek us out for can also be available to you. Our comprehensive market reports can empower you to make informed decisions on when to sell and for how much to list your property. We’re here to help you understand market trends and comparable property sales, as well as the strengths and weak- nesses of your property from an objective, data-driven point of view.
Step 3: Positioning Your Property
Over the last 15 years, RESIS has successfully represented over $1 Billion in property listings and has an extensive collec- tion of resources with which to market and brand properties. To position your property in the best light, our in-house marketing team will deploy a host of professional collateral from photogra- phy, brochures, floor plans, staging, websites, events, and a collection of designer collateral pieces working together to best showcase your property.
Our media strategies are designed to hyper-target the most appropriate audience for your property. We employ email blasts, agent networks, social media, online ads, targeted events, direct mail, and several other resources as needed, in addition to the standard MLS listing, all in order to find your buyer.
Step 4: Generating Exposure
As the exclusive listing agent for a variety of new construction lifestyle condominium developments and luxury apartment proper- ties in and around Boston, we have built an extensive database of buyers, renters, and real estate agents. We can put this broad market exposure to work for your property. Below is a selection of current and past developments for which we have consulted:.
Step 5: Let’s Discuss
Our experiencing selling thousands of Boston condominiums over the last 15 years has given us superior negotiation skills and the experience to creatively craft a deal.
Contact Us for more information on how RESIS can help you sell your property.